FRIENDS GROUP is a very well known and established business conglomerate whose activities encompass diverse fields like export of Salts & various commodities, logistics, warehousing of dry cargo, liquid tank terminals for storage of liquid cargo, manufacturing of castor oil, renewal energy in the form of wind power and solar power, development of real estate et al. The Group is based at Gandhidham near Kandla Port. The Group feels an immense sense of pride in stating that they have added another feather to their cap by virtue of having successfully implemented their AGRICULTURE VENTURE in the form of developing a SINGHVIS’ DRAGON FRUIT FARM located at Village Mithirohar Near Gandhidham. Till recently, the common populace in the Country has not even heard of such a fruit which is mainly grown in arid regions. The genesis of the Project lies in the clarion call from our Honourable Prime Minister called “MAKE IN INDIA” to which the Group has responded by making available a Fruit – rich in anti-oxidants and having various health benefits – which is hitherto not commonly available on the shelves.
The aim of the Group’s agricultural arm is to make quality fruit available to the Countrymen at competitive prices and thus make its contribution to the Health of General public. In the process it is also aimed to create employment opportunities. The Group aims to ensure supply of fruits to entire State of Gujarat by the year 2020 and is taking necessary measures to ensure Pan India supply by the year 2023.
The Group’s foray into Agri-plantation and cultivation is the result of sheer determination and the foresight displayed by its new generation entrepreneurs. Their modern outlook coupled with the entrepreneurship imbibed by them from their family elders has culminated in the Group having turned the dream of its new generation into reality by developing the farm spread over an area of 40 acres by far the largest such farm in a single location in our Country. The Group plans to expand the same further in another 20 Acres buoyed by the success of its efforts.
The cultivation of Dragon fruits is being done by the Group with the modern techniques like drip irrigation using Organic farming methods and the Group has plans to adopt forward integration and venture into food processing industry and Poly House Farming aiming at providing natural fruit and vegetables to the arid region of Kutch throughout the year. In addition to farming of Dragon fruits, the Group wishes to produce Pomegranate, Thai Guava and Dates.
The Group has started marketing its product under the Brand Name ”SINGHVIS’ FARM” and has successfully tied up with various Multi Brand Food Marts in Kutch and various Star Hotels in Kutch catering to their demand for this rare fruit. The fruit is being marketed in the beautifully designed 5 Ply corrugated boxes in two configurations i.e. 5Kg and 10 Kg. boxes.
A pitaya or pitahaya is the fruit of several cactus species indigenous to the Americas. 'Pitaya' usually refers to fruit of the genus Stenocereus, while 'pitahaya' or 'dragon fruit' refers to fruit of the genus Hylocereus.
Some dragon fruits have red or yellow skin (which looks a little like a soft pineapple with spikes) and white or red flesh. we have Red Skin with white pulp inside & Red Skin with red pulp inside, Both are Sweet in taste.
Dragon fruits have zero complex carbohydrates, so foods can be more easily broken down in the body, helped by vitamin B1 (thiamin) and other B vitamins.